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European Auction: Decoding the Pricing Policy

Key Takeaways:

  • Direct auction purchases: European Auction directly buys cars from European auctions without intermediaries, reducing costs and optimizing prices.
  • Three categories for every taste:
    • Test drives: Almost new cars with mileage up to 8,000 km – perfect combination of price and quality.
    • Leasing: Time-tested cars with mileage up to 80,000 km – reliability, economy, and a favorable price.
    • Advertising: Cars from dealers used for advertising purposes – maximum benefit.
  • Benefits for buyers:
    • Savings up to 40%.
    • Huge selection: From compact city cars to luxury SUVs.
    • Absolute quality guarantee: Each car undergoes a thorough check on 100+ points.
    • Maximum comfort and support: Assistance at all stages of purchase, from selection and inspection to delivery and registration.

European Auction stands for:

  • Economy: Real opportunity to buy a car much cheaper than in Russia or other countries.
  • Quality: Only inspected cars with manufacturer’s warranty.
  • Reliability: Transparent and legal work, providing all necessary documents.
  • Convenience: Full range of services from selection to delivery, including customs assistance and registration.

European Auction Answers Questions About Pricing:

Journalist: How do you manage to offer such attractive prices?

European Auction: The secret of our low prices lies in several factors:

  • Direct auction purchases: We directly buy cars from European auctions, bypassing intermediaries.
  • Three categories: Variety of categories allows you to choose a car according to your needs and budget.
  • VAT refund: Additional price reduction for legal entities.
  • No hidden payments: All costs are included in the final price.
  • Wide selection: Access to thousands of cars at European auctions.
  • Transparency: Providing full information about each car.
  • Customer convenience: Individual approach and assistance at all stages.
  • Competitive prices: 20-25% lower than in Europe.
  • Official warranty: From the manufacturer or from European Auction.

Journalist: What categories of cars do you offer?

European Auction: We offer a wide selection of cars to suit every taste and budget, dividing them into three categories:

  • Test drives: Almost new cars with mileage up to 8,000 km.
  • Leasing: Time-tested cars with mileage up to 80,000 km.
  • Advertising: Cars from dealers used for advertising purposes.

Journalist: What are the benefits for your buyers?

European Auction: We offer many advantages for our buyers:

  • Savings of up to 40% from the market value.
  • Huge selection: From compact city cars to luxury SUVs.
  • Absolute quality guarantee: Each car undergoes a thorough check on 100+ points.
  • Maximum comfort and support: We help at all stages of purchase, from selection and inspection to delivery and registration.

Journalist: It sounds very tempting! Can you give a specific example?

European Auction: Of course! Let’s take the example of a 2024 Land Rover Range Rover SV:

At the dealer, the car cost €199,999. After a test drive and a mileage of only 1700 km, an auction was held and the car was sold to our company 20% cheaper, plus we will return VAT 21%, which makes the price 41% cheaper.

€199,999 – 41% = €118,409

Journalist: This is a really good deal! How do you cope with the competition?

European Auction: We offer a unique combination of low prices, high quality, and impeccable service.

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